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14 Website and App Scope of Work Templates for Development Shops

How to scope a project as a dev shop or studio

As a savvy development shop, you understand the importance of clarity, precision, and efficiency in client proposals. Whether developing a custom website, creating a mobile app, or redesigning a website and optimizing its SEO, having a rock-solid scope of work is your secret weapon. At Wethos, we've got you covered. With over 50 meticulously curated templates tailored for development shops like yours, you'll have access to a comprehensive library of templates covering everything from front-end and back-end development to e-commerce setup, SEO audits, and more. Imagine having a detailed proposal ready in minutes, not hours! Each template includes well-defined project phases, a breakdown of services, and recommended pricing – all crowdsourced from thousands of your peers.

In this post we’ll walk through 14 of our top Scope of Work Templates perfect for Development teams. Whether you're a seasoned development shop owner or just starting, these templates are your secret weapon for pitching confidently, securing client signoffs, and avoiding scope creep.

Wethos Scope of Work Templates

Our most loved feature is now available at your fingertips: Our project scope template library and all of the community-sourced pricing data that comes with it are now readily accessible. You can now access our community-sourced proposal scope of work templates, helping you more accurately scope work in less time than ever before.

Studios can now get unlimited access hundreds of proposal scope of work templates and thousands of pre-priced services ranging from strategy to social media and design. All of our templates come with embedded crowdsourced pricing data from other shops, so you can see what others are charging, helping you raise your rates and pitch bigger projects.

Website and App Scope Templates and Examples for Dev Shops

Development work can be a headache to scope, but we did the groundwork so you can breeze through the proposal stage and get to the work, faster. Here are our top 14 website and app proposal scope of work templates and examples for dev shops.

  1. Custom Website Development

  2. Website Redesign

  3. Mobile App Development

  4. E-Commerce Store Design & Development

  5. Mobile Game Development

  6. iOS App Development

  7. Shopify Website

  8. Squarespace Build & SEO Optimization

  9. Webflow Website

  10. WordPress Website

  11. Serverless Web App Development

  12. Web Design Personalization

  13. Web & Brand Development

  14. Small Web Application

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1. Custom Website Development

Your client wants a custom website, and you have the skills and resources to build it, but how do you scope the project? Our Custom Website Development proposal scope of work template has got you covered. From design to testing, this comprehensive template outlines the four essential phases of web development. Whether you’re tackling a brand-new site or a redesign, our editable template includes discovery, wireframes, prototypes, design, and client handoff. It’s like having a seasoned project manager by your side, guiding you through the process. Empower your shop with Wethos and start creating impactful proposals that win projects seamlessly.


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2. Website Redesign

This Website Redesign proposal scope of work template is a game-changer for development shops working with clients who are looking to revamp their online presence. Our template covers all the essential phases of a website redesign, from exploration to design to development, ensuring a comprehensive approach. Within each phase, you’ll find detailed services and deliverables such as conducting website audits, SEO audits, creating design style guides, building sitemaps, mockup website pages, implementing responsive design, configuring CRM integrations, and more. Elevate your website redesign proposals with ease using our user-friendly template and watch your development projects soar to new heights. 


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3. Mobile App Development

Industry experts predict the mobile app market's revenue will reach $613 billion by 2025. This represents a significant growth opportunity for developers to tap into a rapidly expanding market and capitalize on the increasing demand for innovative and engaging mobile applications. Whether your clients are startups, established businesses, or organizations, our Mobile App Development proposal scope of work template will easily take your mobile app proposals to the next level. With services like conducting discovery meetings, providing market analysis, defining application requirements, creating design wireframes and mockups, performing testing, and managing deployment, our template covers the essentials to help dev shops scope mobile app projects efficiently. It is a game-changer for developers working with clients who want to create mobile apps that stand out in today's digital landscape.


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4. E-commerce Store Design & Development

Seamlessly organized and meticulously crafted, our Ecommerce Store Design & Development proposal proposal scope of work template empowers you to navigate the complexities of e-commerce projects. From conceptualization to launch, it covers every phase: design, development, and deployment. Each phase includes key deliverables such as sitemap building, wireframing, mockup creation, customization of CMS themes, and integration Whether you’re a boutique agency or a seasoned development shop, this template is your compass for delivering high-quality e-commerce website design and development services to your clients efficiently. 


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5. Mobile Game Development

Ready to level up your game development proposals? Crafted specifically for game projects, this comprehensive Mobile Game Development proposal scope of work template covers all the necessary phases and relevant services in one convenient place. From initial client meetings to game design, development, and testing, our template guides you through every step. Our comprehensive list of services includes UI/UX design, backend development, QA testing, and more—no guesswork, just clarity. This client-friendly template is ideal for both indie studios and large agencies catering to gaming enthusiast clients seeking well-defined, efficient processes for their mobile game projects. Our template simplifies proposal creation so you can focus on ensuring client satisfaction.


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6. iOS App Development

Are you a development shop seeking efficiency and clarity in your app development process? Our iOS App Development proposal scope of work template is your secret weapon. Crafted meticulously, this template guides you through every phase of app creation, from inception to deployment. From designing mobile app mockups to building high-fidelity, clickable prototypes based on client-defined features, our template ensures a solid foundation for your project. It also includes backend tasks such as building a Supabase database and configuring GraphQL for API calls, as well as front-end development using SwiftUI to create a seamless user experience. Development shops targeting clients in need of iOS app development solutions will find this template extremely valuable. Whether you're working on client projects or looking to expand your service offerings, our iOS App Development proposal scope of work template provides a clear and efficient roadmap to deliver exceptional iOS apps.


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7. Shopify Website

Introducing the ultimate Shopify Website proposal scope of work template: Your go-to solution for development shops to create winning proposals. Crafted with precision, this comprehensive template covers all the essential phases of building a Shopify website: discovery, build, optimization, and handoff. From customized theme design, plugin development, product uploads, and app integrations, this template includes the key services you need. Whether you're working with small businesses or larger e-commerce brands, this template is perfect for development shops seeking to streamline their workflow and impress clients with professional and tailored proposals. Improve your proposal workflow and deliver top-notch Shopify websites by leveraging our Shopify Website proposal scope of work template.


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8. Squarespace Build & SEO Optimization

Created specifically for development shops like yours, this fully customizable Squarespace Build & SEO Optimization proposal scope of work template offers a streamlined approach to creating powerful proposals that highlight your expertise and resonate with clients. It outlines three project phases, from initial auditing and creative asset collection to seamless website building and successful launch. Also, showcase the value you bring to the table by including built-in SEO optimization services that boost organic search visibility and drive targeted traffic to your clients' websites. This template is perfect for development shops catering to clients who are eager to establish a professional online presence and improve their Squarespace website rankings. Revolutionize your proposals and impress clients with a scope that speaks their language.


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9. Webflow Website

Looking to streamline your web development proposals? Dive into our Webflow Website proposal scope of work template. This comprehensive template includes essential phases such as Discovery & Kickoff, where you can hold a discovery meeting to collect vital information for your project. It also offers the option to convert the website to a 3 or 5-page Webflow design, complete with bug fixes, responsive design, SEO optimization, and CMS for easy editing. Additionally, you can assess website usability and optimize landing pages to ensure maximum performance and conversions. The Webflow website proposal scope of work template is ideal for development shops catering to startups, small businesses, and nonprofits seeking to revamp their online presence or enhance their website's functionality and performance. Don't let proposal creation slow you down - With this template, you can easily create and customize comprehensive proposals for your clients in a fraction of the time!


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10. WordPress Website

Are you struggling with the intricacies of drafting a comprehensive proposal for your WordPress projects? Our WordPress Website proposal scope of work template covers all the essential phases of a WordPress website project, ensuring that you don't miss any crucial details. From planning and research to design and prototype, development, and testing, and finally, deployment and maintenance, our template has got you covered with a step-by-step roadmap. It outlines essential services such as website design, customization, plugin integration, SEO optimization, and ongoing maintenance, providing a clear roadmap for project success. Whether you're a small development shop or a larger agency, our template is designed to be adaptable to your needs. It's perfect for clients who are looking to build a professional and functional WordPress website but might not have the technical expertise or time to handle the project themselves.


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11. Serverless Web App Development

By leveraging serverless architecture, businesses can enjoy unparalleled scalability, reduced infrastructure management overheads, and pay-per-use pricing models. Unlock the potential of serverless technology with our meticulously crafted Serverless Web App Development proposal scope of work template. Designed to streamline project planning and execution, this template encompasses the entire development lifecycle, including discovery, architecture design, front-end and back-end development, and testing and deployment. Tailored for development shops seeking to cater to tech-forward clients, from startups aiming to disrupt industries to enterprises looking to modernize their infrastructure, this template addresses the unique challenges of serverless projects.


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12. Web Design Personalization

This Web Design Personalization proposal scope of work template is perfect for development shops working with clients who want to optimize their website's functionality and user experience. Whether it's an e-commerce site aiming to boost conversions or a content platform striving to increase engagement, our template empowers development shops to address the unique needs and preferences of your clients' users. Our template guides you through each phase of the design process, from initial research to implementation, ensuring a personalized touch at every step. Dive into detailed sections covering webpage layout, e-commerce store integration, content personalization strategies, and email marketing template customization. With this comprehensive template, you can easily create professional and tailored proposals that will impress your clients and save you valuable time.


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13. Web & Brand Development

Businesses often turn to development shops for solutions to enhance their online presence and foster brand loyalty- challenges our Web & Brand Development proposal scope of work template is perfectly poised to help you tackle. This template includes two main phases: discovery and definition and deployment (Brand and Website). Through the discovery phase, you will conduct kickoff calls, perform brand analysis, and even conduct SEO audits to ensure a solid foundation for your project. In the definition and deployment phases, you will establish brand guidelines, design logos, and typefaces, build wireframes, smoke test the website, and more. In total, this template includes 36 services – talk about being comprehensive! Stop wasting time on tedious proposal writing and start impressing your clients with our Web & Brand Development proposal scope of work template.


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14. Small Web Application

As a development shop, you know all too well that having a comprehensive scope of work can make all the difference in managing expectations and delivering successful small web development projects on time and within budget. Our Small Web Application proposal scope of work template has got you covered. The scope includes distinct phases such as project discovery, requirements gathering, design and development, testing, and deployment. This ensures that every aspect of the web application development process is well-documented and accounted for. From wireframing and prototyping to front-end and back-end development, our template covers a wide range of relevant services that are crucial for building successful web applications. Whether you’re working with startups, small businesses, or individuals looking to develop their personal brand or showcase their products/services online, it can help avoid ambiguities and ensure a smooth and successful collaboration.


Wethos offers scope of work templates for all types of studios, from marketers to designers to developers, and everyone in between. Check out our complete library of 200+ proposal templates built by other studios or sign up for Wethos to build your first client proposal today